Increff made its name in fashion merchandising. EasyEcom delivers WMS + OMS + real-time inventory for FMCG, beauty, electronics, food, home and fashion alike — with payment reconciliation and accounting built in. Rated 4.9/5 on Gartner Peer Insights.
Merchandising-led platforms are tuned for apparel workflows. EasyEcom was built for multichannel sellers in every vertical — with batch and expiry tracking for FMCG and food, serialization for electronics, and the same warehouse rigor for all of them.
FIFO and FEFO inventory, batch and expiry-date tracking, serialization and category-specific workflows — fashion is one of many, not the only one.
Automated marketplace payment reconciliation, returns reconciliation and credit-note sync — with Tally, QuickBooks and SAP integrations your finance team will actually use.
Wholesale order flows, a branded B2B portal and marketplace + webstore fulfillment from the same stock pool — one platform for both sides of the business.
| Capability | EasyEcom | Increff |
|---|---|---|
| Core focus | ✓ All-category multichannel operations | Merchandising-led, fashion heritage |
| Payment & returns reconciliation | ✓ Built-in, automated | Not a core module |
| Accounting integrations (Tally, QuickBooks, SAP) | ✓ Native | Via separate integrations |
| Batch, expiry & FEFO inventory (FMCG/food) | ✓ Built-in | Limited |
| B2B wholesale + branded customer portal | ✓ Built-in | Limited |
| Gartner Peer Insights rating (WMS) | 4.9/5 — highest willingness to recommend | Lower-rated |
Centralize orders from marketplaces, webstores and offline channels with smart routing and splitting.
Barcode picking, putaway, cycle counts, batching and wave picking across unlimited locations.
One inventory pool across every channel — zero oversells, zero stockouts.
Marketplace payments, returns and credit notes reconciled automatically, synced to your books.
Automated returns workflows and RTO reduction that protect your margins.
From 10K to 1M+ orders a month — without re-platforming.
"Orders and inventory are seamlessly updated and managed. If scale is the focus, it's one of the best platforms in the market — setup was smooth and automation saved us considerable time."
Switching our warehousing operations to EasyEcom WMS has been a game-changer for us. What truly stands out is their exceptional service response time. We wholeheartedly recommend EasyEcom to any brand seeking a top-tier WMS solution.
I no longer chase PDFs and call middlemen to verify marketplace deductions. EasyEcom's reconciliation has saved our finance team weeks every month.
Order processing is faster thanks to marketplace-level visibility — we track, monitor and preempt SLA breaches. The best part is their round-the-clock support, resolving issues before they escalate.
Yes. EasyEcom is rated 4.9/5 on Gartner Peer Insights in the WMS market and delivers WMS + OMS + inventory sync with built-in reconciliation and accounting — across every product category, not just fashion.
Increff is best known for fashion merchandising and fulfillment. EasyEcom is built for every category and goes further:
Yes — automated marketplace payment reconciliation, returns reconciliation and credit-note syncing are built in, with Tally, QuickBooks and SAP integrations for accounting.
Most brands go live in 2–4 weeks with free guided onboarding, including marketplace integrations and warehouse workflow setup.
A 30-minute personalized walkthrough with a fulfillment specialist. Bring your Increff evaluation criteria — we'll map them line by line.